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Commercial PR Manager job in Reading

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Job Ref:  204569539
Employer:  cv-library.co.uk
Job Type:  Contract
Country:  United Kingdom
County/State:  Berkshire
City:  Reading
Post Code:  RG2
Salary:  £60000 - £65000/annum Bonus, Pension
19/10/2016 09:35
Commercial PR Manager


Brook Street is currently working on behalf of our Global IT Client to recruit a Commercial PR Manager. This is a contract role until June 2017 based in Reading.

Role Purpose

* This PR manager role drives the management and execution of communications plans, strategies and tactics in support of our commercial business in the UK
* This role closely aligns and integrates with the overall communications vision and narratives for UK Business
* This role will work closely with the rest of the UK PR team and its PR agencies - and will report into the Commercial Communications Lead

Key Accountabilities
* Ensures consistent management and execution of communications programs to increase positive perceptions of the commercial portfolio and offerings in the UK;
* Counsels and supports business stakeholders in building the right plans/tactical execution in support of positive perceptions for the commercial business in the UK;
* Partners with in-house resources, in the UK and Redmond, and PR agency to help create compelling PR stories for exploitation via traditional and social media, bloggers and other influencers
* Partners with our external PR agency, managing programs, campaigns and budget & resources
* Anticipates and helps to mitigate potential issues and crises
* Manages day-to-day product announcements (major announcements with team lead)
* Manages reactive response and core media relations with agencies
* Manages Customer Spotlight programme to demonstrate and drive usage with SMB, enterprise customers
* Equipping commercial sales teams with media coverage and customer examples, maximising use of customer stories across digital and social channels and leveraging customers for events
* Event management and execution, directing agencies to maximise delivery and ROI
* Manages the news calendar for the commercial business in relation to broader company agenda, to help drive consistent and timely messages to the market

Knowledge, Skills and Experience
Essential Experience

* The candidate must possess PR & Communications experience at a UK PR agency or in-house (or both), working on recognised commercial technology brand campaigns
* Strong track record in managing PR campaigns and agency resources to deliver tangible results
* Extensive knowledge and understanding of the UK traditional and social media landscape
* Experienced in giving senior level counsel
* Proven experience of managing integrated marketing campaigns preferred
* Experience of the Cloud Computing market with leading technology brands

Personal Attributes/Interpersonal Skills

* the candidate should possess excellent collaboration skills and a demonstrated ability to partner well with key stakeholders internally and externally; self-starter, yet happy working in a team

Technical/Functional Skills

* Solid writing skills, active social media follower/leader


* Degree-level qualification preferred

As a Brook Street contractor you will be entitled to 25 days holiday per annum, 8 days paid Bank Holidays, discounted gym membership, use of the onsite health facility, access to online learning and training, free parking and an excellent subsidised restaurant. In addition, subject to qualification criteria, you will have the potential opportunity to earn bonus.

Salary: up to £65,000 per annum

Location: Reading

Application Deadline: 9am Monday 5th September
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