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Marketing Manager job in Milton Keynes

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Job Ref:  204616189
Employer:  cv-library.co.uk
Industry:  Construction
Job Type:  Permanent
Country:  United Kingdom
County/State:  Buckinghamshire
City:  Milton Keynes
Post Code:  MK9
04/10/2016 05:36
Main Responsibilities

- Market the Region`s developments effectively and efficiently in line with Company brand and marketing guidelines. Generating and maintaining a targeted volume of quality sales leads through the devised marketing programme/strategy
- Evaluate, recommend and implement advertising, sales promotion, prospect management and publicity programs that enhance the Company`s sales position for the Region
- Identify and recommend how to exploit customer needs via the creation and execution of marketing activities that build development awareness and differentiate the Company from competition
- Develop effective implementation of marketing programs from briefs with the Graphic Design Department, Group Marketing campaigns, and any third party contacts or agencies that may be required
- Evaluate alternative marketing activity to help ensure cost-effective approaches are chosen and efficiently executed to maximise return on investment
- Integrate the prospect management system (SERUM) to all marketing activity and drive forward in order to optimise its use with reporting marketing activity, and identify future strategy and programmes
- Ensure sales literature (incl. brochures) is accurate and cost effective, and delivered in a timely fashion that meets customer "technical" information requirements
- Ensure the accuracy of regional data and presentation on the Company website and other external property portals
- Plan, recommend and control all expenditure within agreed budget limits and report, at an early date, any possible cost over-runs together with recommendations to how expenditure can be brought back within budget
- Ensure the marketing elements of site set ups are completed within the required timeframes
- Ensure all marketing communications are legally and technically correct, and conform to the Company`s policies
- Clear communication of agreed marketing policies and plans to regional and area sales management and hub sales teams in areas of advertising, sales promotion and publicity
- Attend pre start and other departmental meetings as required
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