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Marketing Analytics Manager job in London

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Job Ref:  204798615
Employer:  cv-library.co.uk
Job Type:  Permanent
Country:  United Kingdom
County/State:  London
City:  London
Post Code:  WC1A
Salary:  £50000 - £60000/annum
15/10/2016 03:39
I am currently looking for a Marketing Analytics Manager for my client who operated within the financial services sector in central London. The role will involve driving forward the marketing analytics strategy of the organisation by owning the metrics and KPIs of the marketing team.

You will evaluate the impact of the marketing performance through the use of statistical techniques.

The responsibilities include:

* Research, evaluate, implement and maintain industry leading reporting
* Owning data consistency and reliability
* Build reports and dashboards
* Evaluate marketing initiatives
* Help predict customer behaviour

Skills required:

* Analyse large data sets using your choice of Language (e.g. SQL, R, Python, Access)
* Advanced Excel
* Use of data visualisation tools (e.g. Tableau)
* Marketing platforms (e.g. Google Analytics, DoubleClick, Facebook, Google Adwords, CRM platforms,)

Personal skills:

* Ability to take initiative
* Self-motivated and autonomous
* Reliable
* Strong organisational skills
* Good communication skills

In return, the client offers a generous salary and benefits package.

If you'd like to find out more about his role please apply now and I will be in touch
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